From framing a challenge, to conducting user research, synthesising insights, ideating, prototyping and iterating, I keep my eye firmly on the 'what for' and I am not afraid to explore the wildest 'what ifs'.
Whether in an incubator setting or in a local ecosystem, I know what it takes to identify solutions and take them to scale.
I specialise in UX research, generating clear insights to support elegant and seamless digital solutions.
To design pleasurable and impactful learning experiences I use empathy, content mastery, clear communication and creativity.
For the past 10 years I have worked as a Human Centred Design practitioner, designing public services with users, professionals and institutions to deliver better outcomes and great experiences. Having recently added UX and UI to my skillset, I am proud to mindfully design interactions across analogue and digital.
I am an experienced, reliable and versatile professional, who thrives working with all kinds of people to generate ideas and bring them to life. Over the course of my career I have:
led teams creating new health service solutions powered by people’s knowledge and defined by their aspirations
been an architect of system change, supporting the co-creation of a vision for better mental health in a community, learning about adopting new approaches to service delivery, creating the conditions to scale innovations that work
designed and run programmes to find and grow new ideas for multiplying giving and sharing, or growing resilience in communities
coached innovators in startups and public bodies, acting as a sounding board for their strategies and helping them apply a user-centric approach
created impactful learning experiences to help professionals in the public and private sectors find new ways of approaching problems and developing solutions
designed the user interface for a time travelling website - from ux research to prototype and testing
What if money was only one of several means to get what we need and want for a good life?
Intrigued?
Logo design
Webdesign
Graphic design
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Drop me a line at fcignola@gmail.com
